US · APAC · ANZ — Operators, not advisors
We've done
the job.
Now we do
it for you.

Black T Global embeds T-shaped operators into your business. Broad enough to see across your entire go-to-market. Deep enough to fix what's broken. For US tech companies entering APAC and Australian scale-ups ready to grow.

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Most advisors have never held the quota, hired the team, or opened a market cold. We have. That's the difference.
8+
Years as MD–APJ at a US SaaS business, built from zero across six markets
6
APJ markets launched — AU, SG, MY, ID, JP and Greater China
20+
Years operating across tech, adtech, media and SaaS at senior level
1
Successful exit — early investor in Whooshkaa, acquired by Spotify
What We Do
T-shaped operators.
Wide view. Deep cut.

Most consultancies give you a framework and leave. We embed. We go broad across your business — strategy, ICP, sales, leadership — and deep in the areas that will make or break your APAC expansion. We're accountable to outcomes, not deliverables.

Breadth
We cover your entire go-to-market
Broad across
  • GTM StrategyMarket entry, sequenced and grounded in reality
  • ICP DefinitionExactly who to sell to in each market, and why
  • Sales ProcessWhat's broken, how to fix it, fast
  • Business DevelopmentNetwork-led pipeline, warm doors not cold calls
  • Leadership CoachingHonest, direct. Hard conversations that move people
Deep on
  • APAC Market EntryRight markets, right sequence, right time
  • Revenue OperationsProcess built to scale, not just to impress
  • Pipeline BuildRelationships that actually convert
  • Team & HiringRight people, right markets, no expensive mistakes
  • Embedded ExecutionWe're in it with you — accountable and in-market
Who We Work With
Two types of business.
One standard of work.

We work with founders and leaders who are serious about growth — not tyre-kickers. If you want a slide deck, we're not your people. If you want someone embedded in your business making things happen, keep reading.

US Tech Companies
$10M–$40M ARR · Series B/C

You've found product-market fit at home. APAC is the next move — and your board knows it. Most US companies fail APAC by treating it as one market. It isn't. We've launched and scaled across AU, SG, MY, ID, JP and Greater China. We know the sequencing, the hiring pitfalls, and the relationships that open doors.

  • APAC market entry strategy and sequencing
  • In-market GTM execution and pipeline build
  • Sales process localisation
  • Leadership and team build-out
Australian Scale-ups
Ready to scale beyond ANZ

You're strong at home. Regional expansion is on the roadmap and the pressure to deliver is real. We help you build the GTM foundation, define the right ICP for each market, and make the introductions that compress timelines — without the expensive wrong hires.

  • GTM strategy built for APAC realities
  • ICP definition and sales motion refinement
  • Network-led business development
  • Sales leadership coaching
APAC isn't a geography. It's ten different markets with different buyers, different timelines, and different ways of doing business. Get the sequence wrong and you burn 18 months.
About
Adam Furness
Founder, Black T Global
BaseSydney, Australia
Markets operated inAU, SG, MY, ID, JP, CN
Experience20+ years
SectorsSaaS, AdTech, Media
ExitsWhooshkaa → Spotify

Adam spent 8+ years as Managing Director – APJ at impact.com, a US SaaS company, where he built the entire Asia Pacific business from the ground up. He launched and scaled offices across Australia, Singapore, Malaysia, Indonesia, Japan, and Greater China — managing every function: sales, operations, marketing, partnerships, HR and P&L.

Before impact.com, Adam ran APAC as Managing Director at RhythmOne and RadiumOne — delivering 125% to budget, 80% client retention, and building the sales and BD functions across the region. He's also held senior commercial roles at ninemsn and Southern Cross Austereo, leading teams of 50+ and consistently beating budget.

He's held the quota. Hired the team. Opened the markets. Had the hard conversations. Black T Global is built on 20+ years of doing — not advising.

MD–APJ, impact.com — built APAC from zero to six markets
Marketing Academy Scholar — leadership, executive coaching
Co-Chair, UnLtd — 19 years, $250M+ raised for youth charities
Early investor, Whooshkaa — acquired by Spotify
AdNews Top 40 Under 40, IAB & MFA award winner
No pitch.
Just a straight conversation.

If you're serious about APAC expansion or scaling your GTM, let's talk. We'll tell you quickly whether we can help — and if we can't, we'll tell you that too.

"We work with a small number of businesses at a time. That's intentional — it's the only way to do this properly."
Prefer to book direct?
Book a call with Adam
or email directly: adam@blacktglobal.com